What’s key to a Great TikTok Ad?

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Written By zcorley

The TikTok Ads Expert

Let your brand be its quirky self; refine your brand story, and make sure it’s concise and digestible.

Trends are great, but it’s hard to hop onto that brief wave. Remember that people love a good story, and trend-chasing isn’t storytelling.

When you’re feeling out what content works, don’t get too attached to an idea. It’s like pottery. You might think you’re making a vase, but you end up with a bowl… But hey, the bowl works (and could even be your new best-selling product)!

Short-form testing allows for quick and accessible feedback on multiple varying subjects.

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